From love to bingo – Getty Images ad
Sat, 26 May 2012
In my job where using stock photos is necessary (and at times frustrating), it’s refreshing to see this very creative approach in combining 873 images at 15 images a second to create this 1 minute long stop motion short.
Copywriter Sophie Schoenburg and art director Marcus Kotlhar worked 6 months researching images, improving the script and building each scene so they would not only be understood, but would also touch viewers. Sometimes, for example, a scene would look perfect on paper, but the images chosen to depict it were not sufficient or did not perfectly match up to offer the right movement and sense.